Promotional video for the new Mini Dolcevita watch collection, launched during Longines Fieracavalli 2023 in Verona, associating elegance and refinement with the city's historic monuments.
The connection between Mini Dolcevita watches and Verona’s monuments is told in an elegant and engaging way, through a memory game that parallels the two worlds. Each card, paired with its match, depicts either an iconic Verona monument or a Mini Dolcevita watch, visually and conceptually linking the two.
This association highlights the fusion of the exclusive watch design and Verona's cultural heritage, making the connection even more evident and captivating for viewers.
Concept:
MyEvents
Software:
Photoshop - Cinema4D - After Effects
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For this occasion, various video formats were created, ideal for social media sponsorship.
The formats include the post for Facebook and Instagram, and the Stories format for Facebook, Instagram, and YouTube, designed to maximize impact and audience interaction across major social platforms. These formats were tailored to perfectly fit each platform, optimizing visibility and engagement while ensuring effective promotion of the new Mini Dolcevita watch collection.
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Illustration of the monuments featured on the cards and the graphics present in the video by:
Dalila Amendola
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Contact me to create the perfect video that tells your story and enhances your project.
